More than 80% of the clothes and shoes sold in Russia are imported from numerous countries around the world. In addition, the sales volume continues to grow from year to year. Due to the current epidemiological situation, the numbers have certainly decreased in 2020, but the experts assure that the sales market in Russia will recover quickly in the next few years. The turnover of the fashion market in the Russian Federation in 2019 was 2.29 trillion rubles (25,196,951.98 euros). Both mass-produced and custom-made products are imported from all over the world.
According to the numerous surveys, it was found that more than 50% of Russians prefer foreign clothes and shoes over domestic ones. In addition, the demand for unique products and local small brands has increased significantly recently. Many Russians buy things that are not like many other things, that may be special to them and that are not easy to find in every shop. Unusual design, colors and fabrics are highly valued by customers. In addition, sustainability of clothing and shoes also plays an important role while choosing a brand.
Particular attention is paid to clothing and shoes from Europe. Designer clothes from Italy, Germany, Austria, France and Spain play a special role in the Russian wardrobe. Such things are always made of high-quality fabrics, ensure that they are worn for a long time and that they look like new for years. In addition, designer clothes and shoes from Italy, Germany, France and Spain stand out from other brands of clothing, catch the eye and are therefore so loved by men and women from Russia.
In order to be able to sell clothes and shoes on the territory of Russia or the EAEU, the conformity assessment procedure for the products must be carried out. An EAC Certificate or an EAC Declaration will be issued soon. This enables the manufacturer to import its production to Russia and the EAEU countries. The EAEU countries have developed Technical Regulations that define detailed requirements for the quality of clothing and shoes, possible schemes for EAC certification and EAC declaration as well as the period of validity of the certificates of conformity. Clothing and shoes are imported into the EAEU countries in accordance with the TR CU 017/2011 On safety of light industry products.
We, Schmidt & Schmidt team, work with well-known brands and have gained extensive experience with the certification of clothing and shoes. We offer a comprehensive service package, which includes the preparation of all necessary documents, the corresponding customs clearance and logistics.
